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English summary

The Project

"NRW / Japan – My view... Your view?" was a multicultural media project for kids, teenagers and young adults. The Project was run for the second time by the ecmc European Centre for Media Competence GmbH (www.ecmc.de) on behalf of the State Chancellery NRW (www.nrw.de). On the Japanese side, the Nippon Carl Duisberg Association (www.ncdg.jp) was in charge of this competition.

The Concept

How do you spend your Saturday evenings? What do you have for breakfast? How is your way to school like? What kinds of music do you like?

In the frame of the media project questions like these could be asked by children, teenagers and young adults in form of 1-minute film contributions. Participants from North Rhine-Westphalia and Japan reported about everyday situations and traditions from their home country and called on kids, teenagers and young adults from the respectively other country to describe – again in form of a 1-minute film – the presented situation from their own perspective.

On the website www.beiuns-beieuch.de all contributions are presented and visitors were invited to view, participate and exchange. The best films were awarded on the final event of the competition in December 2006.

What DID a film contribution look like?

Content and Design of all film contributions should...

  • pick up an optional theme from the everyday life of kids, teenagers and young adults in NRW or Japan,
  • have a maximum duration of 1 minute,
  • have a certain structure: They start with an introduction ("Who made the film?"), show what it is all about ("My view....) and ask a specific question ("Your view?"). (If the film contribution is an answer to a previous question, no further question will be posed.)
  • be comprehensible for Germans without any knowledge of Japanese and for Japanese without any knowledge of German.

    • Who could participate?

    (a) Creative media groups, committed individuals, classes from primary and secondary schools or families with children in NRW and Japan who were interested in posing an interesting question or submitting a good answer in form of a 1-minute film contribution.

    (b) Furthermore cultural and educational establishments, companies as well as institutions were cordially invited to support the whole project and the media work of the participating groups.

    More information is available at the project offices in NRW and Japan.